Send Better Emails
Probably the definitive podcast for B2B email marketing.
We're Jamie and James and we run an email marketing agency called The Inbox Club.
And we thought it was a good idea to use the spare time we don't have to create a podcast the world might not need.
For everything newsletters and CRM, listen in.
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www.theinbox.club
https://www.linkedin.com/in/jamie-woodbridge-3343571aa/
party@theinbox.club
Episodes
38 episodes
Making a premium (paid) newsletter. Secret Norwich Update | EP36
James is officially engaged — and yes, the email marketing puns are already flying. In this episode of Send Better Emails, Jamie and James talk weddings, stag dos, and how being “engaged” takes on a whole new meaning when you’re...
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Season 1
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Episode 36
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32:00
The Hidden Benefit of Writing Newsletters | EP35
A quick mini episode for you: the hidden benefit of writing newsletters.We can quickly become obsessed with open rates, click rates and leads (for good reason), but there are other benefits to writing and sending a newsletter that deserv...
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Season 1
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Episode 35
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16:55
How to bring an email list back from the dead 🧟 | EP34
If you've got an old email list that has been sitting dormant, you can't just go wild and start sending emails to it again.There are a few steps you need to follow.Luckily, James and Jamie cover everything you need to know in this...
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Season 1
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Episode 34
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25:32
Most underrated list-growth tactic | EP33
This is the most underrated list growth tactic. We're not going to tell you here in this description... what would be the point in that? You wouldn't listen to the episode then...Anyway, give this a listen and find out what we think is t...
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Season 1
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Episode 33
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15:11
WhatsApp messages on Klaviyo? What's the move for e-commerce? | EP32
The upcoming release of WhatsApp messages through your Klaviyo account has some people excited. In the right hands, it could be a powerful tool.James and Jamie break down some of the features and give you their thoughts on th...
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Season 1
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Episode 32
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31:04
The best e-commerce welcome automations do this. | EP31
Welcome automations are important. Maybe THE most important thing in email marketing. Maybe.In this episode, James and Jamie break down their thoughts on what a good e-commerce welcome flow looks like.Whether you're unsure about y...
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Season 1
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Episode 31
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28:55
😱 Gmail's new unsubscribe feature 😱 | EP30
ROLLING OUT NOW - Gmail's new unsubscribe feature is set to change how people manage their email subscriptions.But what does this mean for email marketers?Should we be happy? Or scared out of our minds?Listen in as Jamie an...
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Season 1
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Episode 30
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18:32
AI PREDICTIONS in Email Marketing... How Original... | EP29
Alright, well, we had to do this at some point. It's important though and we've made it interesting.Listen in as James gives Jamie some AI predictions for the future of email marketing. Jamie gives his take and rates the predictions out ...
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Season 1
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Episode 29
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30:14
Getting your first 5000 subscribers for your newsletter 🔥 | EP28
SECRET NORWICH UPDATERemember that newsletter we started a while back? Nah, probably not.But it did happen. And we're building it in public so that we can all learn something along the way.Find out how we've grown to...
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Season 1
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Episode 28
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27:25
EMAIL MYTH BUSTING | True or False? | EP27
This week, Jamie and James tackle a few email marketing myths and give you their take (with a BS score included).They cover these myths: “It’s better to send your email on a Monday rather than a Friday.” “In...
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Season 1
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Episode 27
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21:10
Repurposing: Make your newsletter go further | EP26
Your content should never be 'one and done' and newsletters are no different.If you've spent time creating some excellent content, how about turning it into a newsletter edition?Think about it: social posts, blog posts, video cont...
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Season 1
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Episode 26
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16:48
Best bits of the MailChimp conference | EP25
James and Jamie break down 4 of the biggest takeaways from the MailChimp FWD: <London> conference.Email marketing tips, a chimp's backside and James' bad haircut. By now, you should know what to expect from this podcast...Li...
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Season 1
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Episode 25
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28:07
Your 'Email Brand' - The secret to email marketing | EP24
James reckons he's the first to coin the phrase 'Email Brand'. We're not sure. But he does raise some good points here.What is your 'Email Brand' and why does it matter so much?Get it right and your opens, clicks and replies climb...
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Season 1
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Episode 24
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31:38
What to do when you make a mistake | EP23
What should you do if you make a mistake in one of your email campaigns?In this episode, the lads talk about the art of the apology email.It's easy to make a big deal out of making an error in your newsletter - here's why, in most...
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Season 1
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Episode 23
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27:39
EP22 | GUEST: Adam Faulkner! The video expert who runs marathons, creates funny content and got robbed once
Join us for this very special episode of Send Better Emails. The FIRST ever episode with a guest. Somehow, Jamie and James got the tech to work. Amazing.Listen in and hear stories from Adam Faulkner: stand-up comedian, speaker, content c...
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Episode 22
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1:02:44
BONUS EP | James reacts to CRINGE CLICHÉS 😬😬
Check out this bonus episode of Send Better Emails: James reacts to CRINGE CLICHÉS.In this ep, Jamie presents James with some cringeworthy clichés from the world of newsletters. Watch James grimace and rate them out of 10.
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17:16
CREATOR SPECIAL | How to turn social followers into newsletter subscribers | EP21
In the final part of our Creator Trilogy, James and Jamie talk about how content creators and influencers turn social media followers to newsletter subscribers.Wherever you have followers, there are some simple things you can do to make ...
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Season 1
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Episode 21
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29:37
BONUS EP | James reacts to SPICY TAKES 🔥🔥
Check out this bonus episode of Send Better Emails: James reacts to SPICY TAKES.In what was originally billed as an intro to a full episode, the lads decide this deserves to be a bonus episode.Listen in as Jamie lists out some spi...
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16:11
CREATOR SPECIAL | What content creators MUST write about | EP20
In episode 2 of our Content Creator Trilogy, James and Jamie discuss what content creators should write about in their newsletters.If you're looking to build a newsletter and convert your social media followers into newsletter subscriber...
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Season 1
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Episode 20
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26:24
CREATOR SPECIAL | Why content creators MUST build newsletters | EP19
The first part in what James is billing as a trilogy, this episode covers why newsletters are a MUST for content creators.The headlines:Building your own audience will reduce riskYou can monetise a newsletter audienc...
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Season 1
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Episode 19
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25:34
The secret to good newsletter design | EP18
What is the optimal approach to design when it comes to newsletters? Scaled-back and simple? Or beautiful and complex?James and Jamie discuss the merits of both and offer their advice as email specialists.If you're been here for a...
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Season 1
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Episode 18
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34:27
What should I write about?? | EP17
A common problem: not knowing what to write about in your newsletter.James and Jamie are here to help. In this episode, they run through some of the best things you can write about in your newsletter.James: "You should write about...
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Season 1
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Episode 17
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34:03
Nail your newsletter sign-up forms | EP16
Before we go chasing email list growth, we want to make sure our sign-up forms are in order.In this episode, James and Jamie talk specifically about newsletter sign-up forms and how to create great ones.- The different components ...
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Season 1
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Episode 16
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28:41
How we got 1200 subs in 2 weeks 💥 Secret Norwich update | EP15
Tune in for the latest Secret Norwich udpate.If you've wondered how newsletters get built, this episode is perfect for you.James and Jamie cover:- How the newsletter started.- Where they are getting subscribers from<...
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Season 1
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Episode 15
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33:46
We're building a newsletter in public 😲 | EP14
That's right. And it'll either be embarrassing or impressive.In this episode, James and Jamie talk about the launch of Secret Norwich - a local newsletter that describes hidden gems and little-known facts about Norwich.We're 1 wee...
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Season 1
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Episode 14
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25:57