Send Better Emails
Probably the definitive podcast for e-commerce email marketing.
We're Jamie and James and we run an email marketing agency called The Inbox Club.
And we thought it was a good idea to use the spare time we don't have to create a podcast the world might not need.
For everything newsletters and CRM, listen in.
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www.theinbox.club
https://www.linkedin.com/in/jamie-woodbridge-3343571aa/
party@theinbox.club
Send Better Emails
Are You Over Designing Your Emails | EP44
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Send Better Emails returns with another short sharp episode.
This time Jamie and James explore why plain text emails are outperforming beautifully designed campaigns across multiple ecommerce brands.
They share a real case study where a simple founder note became the second best performing campaign of the month generating twice the average clicks and revenue.
Inside this episode you will learn:
• Why plain text builds trust and authenticity
• How breaking the visual rhythm increases engagement
• Where plain text works best in the customer journey
• Why accessibility and deliverability play a role
• How to test this approach in your own campaigns
If you design highly visual emails this episode might change how you think about format.
#ecommerce #crm #emailmarketing
Send Better Emails
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